Need help?

Let Sainsbury’s Business Direct grow and nurture your business. Whether you’re looking to motivate or reward staff,
build your customer database, increase loyalty or simply want to say thanks – we have a solution for your business.

  • Staff Rewards & Recognition

    How can you use a Sainsbury’s Gift Card for staff rewards and recognition?

    • To improve motivation and increase engagement
    • To reward success and behaviour
    • To motivate employees to hit targets or achieve company goals
    • To incentivise sales teams
    • To meet health and safety requirements
    • To improve absenteeism records

    Why it’s good for your business?

    • E-Gift Cards and Gift Cards are all quick and easy to order
    • Gift Cards can be easily managed and topped up
    • It’s a powerful brand association
    • Generous corporate discounts available
    • Great customer service

    Why it’s good for your employees?

    • Choose from 1000s of products
    • Over 1400 stores nationwide
    • Earn valuable Nectar points

    The last few years have been tough on businesses and in turn, tough on staff too. Pay rises and bonuses have been few and far between meaning that business have had to think creatively about how to motivate and engage their staff without blowing the budget.

    Voluntary benefits schemes are one solution to this problem, as they allow companies to offer staff attractive benefits (in the form of discounted products) at no cost to the business. The schemes are optional, so staff decide whether they want to take advantage of the discounted products and services or not. As well as helping to engage and retain staff, Voluntary Benefit Schemes are also attractive to prospective employees and can help with recruiting good candidates.

    With 1000s of products available from food, drink Tu fashion, homewares and electricals, a Sainsbury’s Gift Card is a popular Voluntary Benefit amongst employees.

    If you would like to include Sainsbury’s Gift Cards in your Voluntary Benefits scheme or you would like more information on how they can help to improve absenteeism please contact our customer service team on the numbers below.

  • Customer Aquisition

    Why should you use a Sainsbury’s Gift Card for Customer Acquisition?

    • Powerful brand association
    • Can be redeemed at 1400 stores nationwide
    • Attract new customers with rewards
    • Generous corporate discounts are available
    • Bespoke services available
    • Quick and easy to order

    Sainsbury’s has widespread brand appeal with over 174 million instore transactions every week and over 250,000 online orders each week, making it one of the UK’s most loved and trusted retailers.

    Use the power of the Sainsbury’s brand to bolster sales and raise the profile of your campaign. Speak to one of our team today to find out how you can use the Sainsbury’s logo on your latest campaign to maximum effect.

  • Loyalty

    Why use a Sainsbury’s Gift Card?

    • Reward customer or staff loyalty
    • Help to retain good customers or employees
    • Make customers or staff feel valued and appreciated

    Why it’s good for your business?

    • It costs more to acquire new customers or staff than it does to retain the ones you already have
    • Customer often spend more on subsequent orders, so it makes sense to make them feel appreciated
    • Generous corporate discounts are available when buying in bulk
    • Gift Cards are quick and easy to order

    Why it’s good for your customers or staff?

    • Choose from 1000s of products
    • Over 1400 stores nationwide
    • Earn valuable nectar points
  • Motivation

    Why use a Sainsbury’s Gift Card for motivation?

    • Increases engagement and improves motivation
    • Helps motivate employees to hit targets and achieve company goals
    • Promotes company loyalty and encourages long service
    • Improves absenteeism
    • Incentivises sales teams

    Why it’s good for your business?

    • Gift Cards are all quick and easy to order
    • Gift Cards can be easily managed and topped up
    • It’s a powerful brand association
    • Generous corporate discounts available
    • Great customer service

    Why it’s good for your employees?

    • Choose from 1000s of products
    • Over 1400 stores nationwide
    • Earn valuable Nectar points

    Whether you need to motivate employees or customers to meet goals or hit targets or you’re looking to reduce absenteeism or help retention then look no further than a Sainbury’s Gift Card.

  • Public Sector
    If you are a school looking to purchase e-gift cards for the provision of free school meals please call 0345 640 0889 where we have a dedicated team who can help.

    Why use a Sainsbury’s Gift Card?

    • Secure alternative to cash
    • Generous corporate discounts
    • Quick and easy to order
    • 1400 stores for easy access redemption

    Sainsbury’s Business Direct Gift Cards and E-Gift Cards are a secure alternative to giving cash grants to recipients.  The Gift Cards cannot be redeemed against tobacco, lottery products and fuel.  With corporate discounts available to help the budget go further, Sainsbury’s Gift Cards are the perfect solution for your public sector requirements.

  • Christmas

    Why give a Sainsbury’s Gift Card as a Christmas gift or reward?

    • Thank staff or customers for their loyalty
    • Reward staff for their hard work
    • Allow recipient to choose their perfect gift
    • Generous corporate discounts available
    • Quick and easy to order

    Why it’s good for your business?

    • E-Gift Cards and Gift Cards are all quick and easy to order
    • Gift Cards can be easily managed and topped up
    • It’s a powerful brand association
    • Generous corporate discounts available
    • Great customer service

    Why it’s good for your employees?

    • Choose from 1000s of products
    • Over 1400 stores nationwide
    • Earn valuable Nectar points

    Christmas is the perfect time to say thank you to staff and customers for their hard work and loyalty and Gift cards make the perfect gift. They give the recipient the flexibility to choose what they really want, from delicious food and drink to stylish Tu fashions, cosmetics, homewares and gifts.

How To Order

Are you a School?
Please call 0345 640 0889
Step 1 Choose your product
Step 2 See your discount
Step 3 Place your order
Step 4 We will contact you