Sainsbury's gift cards and vouchers have a positive effect when I'm rewarding or motivating staff. They can be used for something practical like the 'weekly shop' or petrol, or for a special purchase – and that makes them very versatile.
Caroline Easton, Marketing Manager, Hammer plc

It's great for us to be able to offer versatile incentives like gift cards from such a trusted brand like Sainsbury's. We always know that a Sainsbury's gift card will go down well with both our staff and customers and as a result the gift cards are an important part of our incentives portfolio.
Anthony Hecker, Operations Director Halo Marketing.

Christine Dunn, HR Manager, Brantano Footwear, is delighted she chose Sainsbury's gift cards
We've been using Sainsbury's gift cards since the beginning of the year for monthly incentives for our Store Managers when they reach targets. We chose Sainsbury's because of the variety of products you can buy. The reaction has been extremely positive - the staff love it and the fact they can use it for petrol, shopping or treating themselves to a CD or book! A bonus for me is the customer care I've received - Sainsbury's Business Direct has provided an excellent, quick and efficient service. They are all very helpful and friendly on the phone.